PIMKIE

MINI FASHION BAR

The first minibar you can actually wear.

Hotels have everything you need. Except the outfit you forgot to pack.

For fashion brand Pimkie, we reinvented the traditional hotel minibar.

Instead of drinks and snacks, guests discovered a curated selection of clothes and

accessories adapted to their destination, the weather and the occasion.

A new shopping experience, available directly in their hotel room.

No shopping trip. No luggage crisis.

Just fashion, right when you need it.

CANNES LIONS — 2015

Shortlisted — Direct

EUROBEST — 2015

Silver — Media

Bronze — PR

Bronze — Promo & Activation

CREATIVE BELGIUM AWARDS — 2016

Bronze — Brand Experience

Bronze — Direct

Bronze — Outdoor

Bronze — Media

SCOPS TROPHIES — 2016

Winner — Best Promotional Operation / Meilleure Opération Promotionnelle